Advanced Human Technologies Group has just launched Creating the Future of PR, a publication that looks at how the Public Relations industry can create an exceptional future for itself and its clients in a fast-changing world. In my article Join Us in Creating the Future of PR I frame the context for the launch of […]
The fundamental capabilities of PR professionals are more relevant than ever in our intensely networked world. Arguably, PR should be at the center of the marketing universe, since it is better able than any other discipline to deal with a world driven by relationships, fueled by connectivity, social, mobile, and power shifting to the individual. […]
Every organization understands they need to innovate, not just in bringing new offerings to market, but in continually becoming a new and better organization. Networks are always at the heart of innovation. The new comes from combining the old in original ways. Chemist Kary Mullis aptly described how he arrived at his innovations that won […]
By Ross Dawson When I’m asked who my favorite futurists are, usually the first person who springs to mind is Buckminster Fuller. He was an extraordinary inventor, a true visionary who had a massive impact on how we think, and was way ahead of his time. You can discover more about his work from the […]
This morning I was interviewed on the Mornings TV program about the future of homes, based on an interesting interactive infographic of how our homes may change over the next 15 years. Click on the image below to watch a video of the segment.
A little while ago, I gave the keynote at Bridge Point Forum on Future Directions in the Digital Age, the title riffing off the conference’s theme of The Rise of the Digital Age. I opened by making the critical point that, while the digital world is rising around us at an extraordinary pace, humans are […]
Recently, I spoke about the future of travel and tourism on the Morning Show. Some of the things I talked about: * The impact of the ageing developing world population, including the quest for “safe adventures” and the likely continued rise of cruise ships as a way to travel. * The desire for greater experience […]
A little while ago, I spoke in the keynote session of the Richmond Financial Industry Forum in Interlaken, Switzerland. I spoke on Passion and the Future of Work. Below are some distilled thoughts from my keynote presentation. The future of work is perhaps the most important lens to understand the future of business, society, and […]
The latest results from IBM’s annual Smarter Consumer Study provide interesting insights. If consumers are smarter, they are expressing it with not just increased expectations, but an increasingly active expression of their displeasure if expectations are not met. The following chart, provided to me by IBM in response to a request for more detailed information, […]
By Ross Dawson I don’t tend to be fan of static column infographics, but I make an exception for this lovely infographic from BBC on whether we should be worried about Artificial Intelligence. It looks at the many imagined and existing instances where AI is having an impact on our lives, including algorithmic trading, killer […]
