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When I wrote earlier Will our reputation systems be distributed? Probably not for a long time, a number of people noted that reputation systems will be gamed. Absolutely. The more valuable a system is, the more people will try to game it. If reputation systems influence who people buy from, who they date, who they […]
The development of reputation systems will be a central aspect of the economy and society this decade. While we are still early in the overall process of building robust systems that are themselves trustworthy, the pace of development is accelerating. Craig Newmark (founder of Craigslist) is putting a lot of thought into the issue. His […]
Michael Arrington of Techcrunch writes that this week a start-up will launch that is “effectively Yelp for people,” and promises detailed coverage in the next few days. This is of great interest, not least because our own start-up Repyoot will be launching in public beta in the next couple of weeks, starting as an influence […]
I was recently interviewed for a report created by the executive forum Vistage, titled 12 Trends That Will Define Business in the “New Normal”. One of the key trends covered in the report in which they drew on my thoughts is reputation management, excerpted below. Trend 7: Reputation Management
I am at the Media 2010 conference in Sydney, where there is an extraordinary line-up of speakers through the day. I am here to get my head back into gear on future of media strategy, which will be a major theme for me through this year. Below are my notes taken on-the-fly from the first […]
A few months ago I wrote about The shift from corporate brands to personal brands, referencing Jeremiah Owyang’s move from Forrester to the newly-founded Altimeter Group with former colleagues. This is a long-term secular trend – in fact last week when I spoke at the Online Marketing by Design event I pointed to it as […]
Over the holidays Mark Fidelman launched his 2010 Enterprise 2.0 All-Star Blogger Roster. Mark says: Now that the holiday hangover has worn off and the bills are coming due, I want to turn your attention to the individuals that are most influencing the Enterprise 2.0 space. Those of you that are early adopters or just […]
Here is a video of a very interesting interview of Facebook CEO Mark Zuckerberg by Mike Arrington of Techcrunch. There are a number of very interesting comments by Zuckerberg in the interview, including on how Facebook Connect is so fundamental to the company. He said that “obviously much more is going to be developed outside […]
Other 2009 summary posts Top blog posts of 2009: 6 on Twitter and the media Top blog posts of 2009: Enterprise 2.0 and organizational effectiveness Top blog posts of 2009: The future Fourth in my series of summary blog posts from 2009 is selected presentations and videos from keynote speeches I’ve delivered this year (plus, […]
For a number of years I’ve talked about how we are effectively reaching a world infinite content, and the implications of that. That is becoming more real by the day, as in an economy increasingly driven by search and links, people find new ways to generate content that participates in this new information infrastructure. I […]
