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Strategy Advisor > Network Economy > Influence Networks Influence Networks An understanding of the networks that underpin influence is essential in order to impact decision-making in both B2B and B2C environments. The fragmentation of traditional media and the rapid rise of social media such as blogging and Twitter makes it more challenging to influence consumers […]
Just over three years ago we launched our Futurist Influence Rankings and Keynote Speaker Influence Rankings. These both use a simple algorithm to combine measures of online impact including web traffic and social media impact to rank the influence of prominent futurists and keynote speakers. Any rankings of online influence certainly shouldn’t be taken too […]
Influencer lists should be taken with considerable caution, however they can be useful general indicators of those who are shaping conversations in a particular domain. Atos Netherlands recently shared an analysis taken from Right Relevance of the top influencers in the future of work, shown below.
Today, every business is in the business of influence. More and more organizations are working with people who can influence desirable audiences to connect, engage, and make decisions—and purchases—on a powerful scale. However, unlocking the massive potential of influencer marketing in a networked world requires understandings and focuses that are eluding many organizations. As digital […]
We have just launched a Futurist Influence Rankings tracker, you can see the original here and an embed of the app below. It is certainly not intended to be rigorous, but simply to give an indication of how influential futurists are on social media and the web by combining a few key indicators such as […]
We have just launched a keynote speaker influence ranking page, giving an indication of the social and online reach of people who work primarily as keynote speakers. The widget is embedded below (and you can embed it in your own website if you want), though it is better viewed on the main rankings page. There […]
Keynote Speaker Influence Rankings We have created this widget to provide a rough view of how influential keynote speakers are on the web and social media. It is not intended to be rigorous but it provides a fun and interesting insight into the online influence of leading keynote speakers. Click here for the description of […]
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Back in the day, Technorati’s annual State of the Blogosphere reports were the reference guide to what was happening in blogging, before Twitter existed or Facebook was open to the general public. Illustrating the shifts in the landscape and in Technorati itself, it has just launched the 2013 Digital Influence Report, providing insights drawn from […]
This year we celebrate the 14th annual Entrepreneurs and Self-Employed Xmas Party in Sydney. As every year, the intention is to provide an opportunity for entrepreneurs and self-employed people, primarily from the technology and creative sectors, to celebrate the end of a great year with their peers. While corporate employees have someone to put on […]
