Entries by Ross Dawson

Fifth anniversary of Trends in the Living Networks blog!

Today it’s five years since my first post on this blog (see the posts for October 2002). Originally it was simply the Living Networks blog, launched to accompany the release of my book Living Networks, and was part of the book website. A book is static, and particularly on a topic such as living networks, […]

Why Web 3.0 is a meaningless term

A couple of months ago when I was spending a few packed days of meetings up and down the 101 in Silicon Valley, several people asked me about Web 3.0. I told them pointedly what I thought, and at the time I determined to write a blog post on why Web 3.0 is a meaningless […]

Creating the Future of Advertising – looking back to look forward

The other day I was chatting with a top executive from one of the advertising conglomerates about the current pressing topics in the advertising industry. Executives’ top-of-mind issues center on clients’ perception of value creation by agencies, which has continue to erode over the last years. Specific symptoms include pricing pressures from a procurement mentality, […]

Working out of the US for a while

I’m going to be spending the next few weeks based out of New York, around some stints in Silicon Valley, LA, and a day in Boston. My primary base is Sydney. When I used to be based in Tokyo and London and spend a lot of time on planes, I thought that if I were […]