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Tomorrow I’m going to the Influence conference organized by Phil Sim and Mediaconnect, an invitation-only event held in the heart of the Hunter Valley wine region. Originally the event was only for technology journalists and the tech companies that wanted to reach them, but it has now been extended to the all most powerful influencers […]
Kimberly Palmer of Networx has put together what looks like a fantastic conference on 14 June in Melbourne, titled Evolve. Its highly diverse content is refreshing after the usual run-of-the-mill marketing events. I’ll be doing a keynote titled: We, Evolved: networks of influence: The power of the social network – word of mouth, buzz, curation […]
An article in the Wall Street Journal titled The Wizards of Buzz zooms in on a group of people much discussed by the tech crowd over the last year, but who have not visible in the mainstream media before now. They are the people who submit stories to the social news sites. The article includes […]
I’ve just got back from the Influence event, held in the lovely Hunter Valley wine region north of Sydney. A very interesting experience, and as far as I’m aware a unique event globally. Phil Sim has been running Mediconnect, doing events and an online PR exchange for some years now. These bring together Australian technology […]
Today I received my first approach as a blogger by a PR agency, trying to promote their client’s wares to me. I guess that indicates a certain level of success, though the top bloggers are swamped not just by PR agencies, but also by other bloggers, all trying to get links and attention. Influence is […]
There can be few more important IT issues—for both large corporations and the vendors that service them—than making major technology purchasing decisions successfully. While technology is a massive expense for organizations, this money is often not well spent. To address this critical issue, CNET asked me to do a research study on this topic, which […]
Ketchum PR, one of the top few public relations agencies in the world, has just posted on their company intranet an interview with me on major trends in PR. They’ve kindly allowed me also to post it here on my blog. The key themes they distilled from our original wide-ranging interview are on the role […]
Keynote Speaker > Keynote speaker resources > Building Credibility and Expertise as a Professional Speaker Building Credibility and Expertise as a Professional Speaker As a professional speaker, your credibility is your calling card. It’s what separates you from the pack of half-baked “thought leaders” by establishing you as the undisputed, go-to expert audiences can trust. […]
Keynote Speaker > Keynote speaker resources > Crafting Your Distinctive Positioning as a Professional Speaker Crafting Your Distinctive Positioning as a Professional Speaker In the competitive arena of professional speaking, deep subject matter expertise is table stakes. To stand out from the pack, you need to establish a positioning that is uniquely yours. It need […]
David Droga is absolutely someone I wanted to hear from at SxSW Sydney (among many other claims to fame he is the most awarded creative ever at Cannes Lion and CEO of the $16 billion agency Accenture Song). Creativity was long supposed to be last bastion of human dominion over machines,. Yet over the last […]
