At our Future of Influence Summit conference last year Sharyn Smith of Australian word of mouth agency Soup was one of the key local experts to speak. Given that Australian companies have been a fair bit slower than the US to take up broad word of mouth initiatives, it’s good to see what Soup are doing.

Soup has just released research on word of mouth in Australia they commissioned from the dominant US firm researching the space, Keller Fay.

Apparently Australians have 67.8 branded conversations each week, of which almost two-thirds are positive. Below are the headline results with a few quick comments

Top brand for overall word of mouth (both positive and negative)

Source: Soup

Read more →

For those who were at the fantastic IPZ09 Interactive Marketing Summit in Istanbul this week, apologies for the delay in posting my keynote slides – the hotel bandwidth wasn’t adequate to upload them and I’m only just back at home.

For those who weren’t at IPZ09, note that these slides were designed to accompany my keynote and not to be useful by themselves. However they may still be of interest.

The slides can also be downloaded as a pps file, which includes the movies but not the animations of all the frameworks as I explained their implications for marketers. See here for the Social Media Strategy Framework in English and Turkish.

I’ll be writing more soon about what I covered in my keynote and my (very favorable) impressions of the Turkish digital market.

There has been a lot of talk lately that the VC model is broken – here is a small selection of what has been being said recently on the topic:

Forbes: Venture Capital’s Coming Collapse

EarlyStageVC: Traditional Venture Capital Sure Seems Broken – It’s About Time

VentureBeat: The VC model is broken

Fred Wilson: Is The “Traditional Venture Capital Model” Broken?

Mathew Ingram on GigaOm: Is the VC Model Broken? Far From it

New York Times/ Bits: Do Web Entrepreneurs Still Need Venture Capitalists?

HuffingtonPost: The Death of Venture Capital as We Know It

There are manifold reasons for the VC sector’s challenges, not least the vastly lower capital requirements of the typical web start-up of today.

One of the poster-children of the new wave of seed capital has been Y Combinator, which provides very small amounts of capital to kick-start new ventures.

Read more →

Tomorrow morning I’m doing a presentation to the top executive team of a very large organization on the next 20 years. Most of what I will cover will be general societal, business and technological drivers as well as specific strategic issues driving their business. However as part of stretching their thinking I’ll also speak a about the Singularity.

As such I’ve been trying to find one good image to introduce my explanation, however I haven’t been able to find one which is quite right for the purpose.

Ray Kurzweil’s Six Epochs diagram below is great and the one I’ll probably end up using, however it is a bit too over-the-top for most senior executives. The Universe becoming conscious is beyond the ambit of most strategy sessions.

Source: Ray Kurzweil, Applied Abstractions

Read more →

I just got sent this nice picture of Nobel Prize-winning economist Paul Krugman and myself at the residence of His Highness Sheikh Nahyan Bin Mubarak Al Nahyan, UAE Minister for Higher Education and Scientific Research. We were invited to his home in the evening for an informal conversation after the MegaTrends conference we both keynoted at in Abu Dhabi a couple of weeks ago.

HH Sheikh Nahyan Bin Mubarak Al Nahyan is looking at a copy of my book Living Networks.