A few days ago I asked the question How much do people want to know their conversations are being monitored?, given how brands such as Gatorade boast about how well they listen to online conversations. As it happens, someone has an answer. Fleishman-Hillard has just released their Digital Influence Index report for 2010, with a […]
I recently gave a presentation to the executive team of a major mining services company at their annual strategy offsite. As has been a frequent style of engagement for me this year, my role was to stimulate broader, longer-term thinking by talking about the future of business. While I have been doing a range of […]
Here’s an interesting promotional video from Gatorade, which extols their ability to monitor social conversations, apparently using Radian6 and IBM technologies. There are a number of basic messages in here, most obviously that anything you say about Gatorade will be heard and acted on, though also that your response to their promotions and campaigns will […]
In January I looked at the just-released Nielsen data on global social media usage, and wrote Australians are #1 globally in usage of social media: Why?. New data from Nielsen shows an updated picture from April 2010, including the proportion of people online in each country who are using social networks. Click on image for […]
A little while ago I gave a keynote at the Gartner Symposium. Gartner looks to its analysts to share their deep research at their events. It also invites a handful of external speakers to bring a lighter and more entertaining – though still pragmatic – approach and style. I suggested the topic of Driving Business […]
My single biggest client-facing activity this year has been speaking to executive teams about the future of business. These presentations are usually scheduled during strategy offsites or retreats, though sometimes are embedded into leadership development programs or a scheduled presentation within an ongoing transformation program. Sometimes I run a full-day workshop, more often I have […]
We recently updated our flyer on my keynote speaking work, highlighting that I am speaking primarily as a futurist these days, adding in a few extra cities I’ve spoken in since the last edition, and a few other tweaks. The flyer is embedded below, you can download it here, or let us know if you’d […]
On Saturday I spoke at Creative Sydney’s Crowds + Collaboration event. I had just been invited to on Thursday to fill in for a speaker who couldn’t make it, but it was pretty easy to do given last week we launched our Crowdsourcing Landscape and I gave two keynotes largely about crowdsourcing (to Cisco and […]
Creative Sydney is one of the best things going on in Sydney – this annual festival really does bring out and support the best of what’s happening here. Particularly as the creative and technology spaces merge, I am very excited about what I see happening in Sydney, far more than at any other time in […]
Today I spoke at the Critical Horizons Regional Futures conference held in Bunbury, Western Australia,which “examines emerging global trends and how they might affect regional communities in the South West Region of Western Australia”. It is fantastic that a non-urban region runs a regular event to examine its future. It is clear that the attendees […]
