Entries by Ross Dawson

A fantastic success story in local TV, newspaper and web: aggregating audiences and linking to transactions

Next week I am giving the opening keynote at the Regional TV Marketing Association conference in Byron Bay, which brings together the top executives across regional television, media buyers, and corporate marketing roles. I’ll share more on what I cover when I get a chance (not for a few weeks probably), but I thought it […]

Conversation on the future of books and publishing

I am at a lunch organized by book publisher Blurb with Robin Goldberg, SVP of global channels at the company and a variety of authors, journalists and photographers. Blurb’s focus is on personal self-expression such as photography, travel journals, wedding books and so on, so they largely print on hardcover in full color. Blurb has […]

Six steps to success in a world driven by cloud computing

I recently gave the keynote for an event series on cloud computing run by Telstra Business across five Australian cities. My keynote was followed by a presentation by Telstra’s Chief Technology Officer Hugh Bradlow. In the current issue of Telstra’s customer magazine Business Insights the feature article is based on Hugh and myself. The article […]

Experiential futures and the intersection between design and foresight

I have just attended a very interesting presentation by Stuart Candy on prototyping possible worlds. Stuart joined global design firm Arup six weeks ago after finishing his Ph.D on experiential futures at Hawaii’s Research Center for Futures Studies. Below are some of my live notes from his presentation plus a few reflections. Stuart uses the […]

Review of Telstra Business Insights event on cloud computing

In August I went on a five-city roadshow run by Telstra Business on cloud computing. In the breakfast events for Telstra clients, I gave the opening keynote providing a big picture view of the forces driving change in the business world, followed by a presentation by Telstra’s Chief Technology Office Hugh Bradlow on the technology […]