Entries by Ross Dawson

All business is media: Institutional media usage surges

There is much excitement at the release of private equity firm’s Veronis Suhler Stevenson’s new measures and prognostications on the media landscape, with most commentators focusing on their prediction that Internet advertising revenues will exceed those for any other media form by 2011. The single thing I find the most interesting in the report is […]

The future of video search

One of the transformative technologies over the next 5-10 years will be improved video search. With video becoming the majority of digital content on the web, the ability to find what is relevant and useful is a vital task. Imagine being able to find, in a world dominated by video content (accelerated by eventually most […]

The 9 motivations to participate in networks

A couple of years ago in the course of some consulting work I developed a framework of what motivates people to participate in networks of all kinds. This includes and goes beyond the Facebooks and MySpaces of today, to community-based and values-based initiatives. These motivations need to be understood by organizations wanting to implement open […]

Openness, network effects, and competition in social networks

The social networking space has opened out significantly today, with two significant announcements changing the state of play and introducing a new level of competition. From the very beginning of the social networking space, with the launch of sixdegrees.com in 2000 (which gave up the ghost in January 2002), the fundamental underlying issue was whether […]