Click on the image to see full-size pdf
Go to www.resultsfromcrowds.com for free book chapters, including Chapter 22 on Crowd Business Models, and more insights on crowdsourcing and crowd business models.
Crowd Business Models Page 1
Media and data
Creation of media, content, and data by crowds.
(Quora | Servio | We are Hunted | IMDb | Trend Hunter | Demand Media | data.com)
Matching buyers and sellers of services and financing through mechanisms including bidding and competitions.
– Service Marketplaces
– Competition Markets
– Equity crowdfunding
– Innovation prizes
– Innovation markets
(Freelancer.com | 99designs | Kickstarter | Innocentive | oDesk | Amazon Mechanical Turk)
Software and processes to run crowd works and crowd projects, for use with internal or external crowds.
– Crowd platforms
– Idea management
– Prediction markets
(IdeaScale | kluster | Napkin Labs| Spigit | Consensus Point)
Ventures that are predominantly driven by crowds, including idea selection, development, and commercialization.
– Crowd ventures
(Sensorica| Globumbus | My3p.com)
Services that provide value-added processes or aggregation to existing crowds or marketplaces.
– Crowd process
(Data Discoverers | LiveOps | Smartsheet | CrowdFlower | Scalable Workforce)
Services that are delivered fully or partially by crowds.
– Labor pools
– Managed crowds
(Ideas while you sleep | BzzAgent | GeniusRocket | Thinkspeed | Victor & Spoils | Clickadvisor | uTest)
Tapping crowds to create non-financial value.
– Citizen engagement
(Kiva |Foldit | Crowdrise | Ushahidi | OpenIDEO)
Content and Product Markets
Sale of content or products that are created, developed, or selected by crowds.
– Content markets
– Crowd design
(Threadless | quirky | MADE.COM | RYZ | redbubble | iStockphoto | Beta Fashion)
Crowd Business Modela Page 2
Pay per task
Advertising / Search
Public reputation measures
Internal reputation measures
Project management capabilities
Project management tools
Content monetization model