Entries by Ross Dawson

The rise of personal brands means the rise of personal logos – here’s mine, what’s yours?

Personal branding is one of the big themes today, for a number of reasons. As I wrote in five key trends in how influence is transforming society, one of the dominant forces is that reputation is shifting from the corporate to the individual. People build relationships and place trust in individuals more than organizations, changing […]

Is social media bad or good? The debate heats up

The first of my 11 themes for the Zeitgeist of 2011 was ‘Networked or Not?‘ We are all facing a fundamental choice that will shape our lives. Many dive headlong into a world of always-on connection, open social networks, and oversharing. A few cry halt and choose to live only in the old world of […]

ExaTrend of the 2010s: Global Talent

Excerpt from the list of ExaTrends of the 2010s: GLOBAL TALENT Talent is everywhere. As organizations shift to networks, transcending workplaces, success will be driven by how well they can attract the most talented, those who can choose where, how, and why they work. Real-time translation software will enable true multi-cultural teams. Wealth will flow […]

Predictions for media industry in 2011

On December 30 Gulf News published a compilation of local and worldwide media personalities’ forecasts for the media industry in 2011. Contributors including Bertrand Pecquerie, Director of the World Editors Forum, Kris Viesselman, President and Creative Director of San Diego Union Tribune, and Gilles Demptos, Director of Publications at WAN-IFRA. This was my contribution: Ross […]