Seven MegaTrends of Professional Services – #7 Commoditization
Download the complete White Paper: The Seven MegaTrends of Professional Services Continued from Globalization. Full table of contents below. MegaTrend Seven: Commoditization A commodity is quite simply a product or service for which the customer sees only one significant difference between what’s on offer: the price. The drive towards commoditization is perhaps the most powerful […]
