Haven’t posted here yet on yesterday’s Future of Media Summit, as I am now spending more time over on the Future of Media Summit Participant Blog – go check it out. This is kind of an experiment – we’ve set up a blog that every Summit attendee can write posts on. All attendees received a […]
The live videostream for the Future of Media Summit is now available for pre-registration. Just go to the registration page, then at the time of the event login to the videostream. The live conference videostream is available free to anyone who cares to join us… Live videostream times (first 3:30 hours from Sydney; last 2 […]
Last Thursday I was interviewed by Tony Delroy on the Nightlife program, an ABC program broadcast nationally. We talked about the future in a broad ranging interview and talkback session spanning 40 minutes, covering topics including the digital divide, video everywhere, social response to technology, commoditization, doing business virtually, infinite content, virtual environments, and even […]
“Astroturfing” is the practice of corporate PR agents artificially creating what appear to be grassroots movements. Astroturf is a product used on the grounds of sports stadiums – so it may look like grassroots, but it ain’t. Examples of astroturfing include paying people to put comments on blogs or websites, bloggers who purport to be […]
From the start, a key part of the idea for the Future of Media Summit was to create some interesting content that would provide a basis for discussion at the event. Something that would help people think in a structured and productive about what’s really happening in the world of media. The Future of Media […]
Connect Marketing, led by the dynamic Carolyn Stafford, is running The Connect Debate – The Tipping Point: Will Mainstream Advertising Die? to be held in Sydney on 6 July. I am – surprise, surprise – on the affirmative team, together with Malcolm Auld of MAD and Helen Fitzpatrick of IBM. Simon Canning, editor of the […]
[UPDATE:] A slightly updated version of the Future of Media Strategic Framework, together with lots of related content, is available in the Future of Media Report 2006. Future Exploration Network is organizing the Future of Media Summit, which will be held simultaneously in San Francisco on July 18 and Sydney on July 19 to explore […]
A belated blog announcement of Future Exploration Network’s latest venture: the Future of Media Summit 2006. In Living Networks I suggested that the lion’s share of the economy – and certainly almost all the growth – would be based on the flow of information and ideas. Another word for that is media. Increasingly, media encompasses […]
Dr Nora Barnes, Director of the Center for Marketing Research at the University of Massachessets, has recently produced a very interesting report titled: Behind the Scenes in the Blogosphere: Advice from Established Bloggers, based on interviews with 74 bloggers who are “some of the biggest and best in the business” of corporate blogging (including myself, […]
ABC News is asking readers to submit images and video for a forthcoming report on global warming, looking for everyday indications of climate change. Asking for reader contributions is not new, though increasingly the broadcast networks and other media are looking for specific content to use in programs they are creating, in addition to being […]
