Social Media Strategy Framework in Spanish – Encuadre de Estrategia de Medios Sociales

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Continuing our series of translations of Social Media Strategy Framework, today we are launching the Spanish edition.

See the original post for the full overview of the Social Media Strategy Framework in English.

SMSframework in Spanish

Click on image to download pdf

Please share this with any Spanish speakers who would be interested.

Also be sure to let me know if you can suggest any improvements to the translation.

Social Media Strategy Framework in Russian – Структура стратегии в социальных медиа

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Continuing our series of translations of Social Media Strategy Framework, today we are launching the Russian edition.

See the original post for the full overview of the Social Media Strategy Framework in English.

SMSframework in Russian

Click on image to download pdf

Please share this with any Russian speakers.

Also be sure to let me know if you can suggest any improvements to the translation.

Social Media Strategy Framework in Italian – Schema della strategia relativa ai mezzi di comunicazione sociale

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Continuing our series of translations of Social Media Strategy Framework, today we are launching the Italian edition.

See the original post for the full overview of the Social Media Strategy Framework in English.

SMSframework_Italian_500w.jpg

Click on image to download pdf

Please share this with any Italian speakers.

Also be sure to let me know if you can suggest any improvements to the translation.

Social Media Strategy Framework in Chinese – 社交媒体战略框架

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Continuing our series of translations of Social Media Strategy Framework, today we are launching the Chinese edition.

See the original post for the full overview of the Social Media Strategy Framework in English and compilation of the framework in 11 different languages.

SMSframework  in Chinese

Click on image to download pdf

Please share this with any Chinese speakers.

Also be sure to let me know if you can suggest any improvements to the translation.

Video interview on the future of interactive marketing and online business

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In the lead-up to my opening keynote at IPZ2009 Interactive Marketing Summit in Istanbul on 21 October, Turkish crowdsourced site Buzla did a video interview with me.

Click here to go the video interview in English, subtitled in Turkish.

As I explained earlier, the concept was that members of Buzla site spent two weeks submitting questions for me. The most popular questions as voted by the members were then posed to me in the video interview.

Buzlainterview.jpg

Click on the image to go to the video.

Again, I am preceded by the psychedelic teddy bears, which I am growing rather fond ot.

Here were the questions selected by the audience that I responded to in the interview:

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Social Media Strategy Framework in German – Social Media strategische Rahmenrichtlinien

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Continuing our series of translations of Social Media Strategy Framework, today is German.

See the original post for the full overview of the Social Media Strategy Framework in English.

SMSframework_German_500w.jpg

Click on image to download pdf

Please share this with any German speakers.

Also be sure to let me know if you can suggest any improvements to the translation.

Answering questions in Turkish on the future of digital marketing

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One of the best parts of my work as a keynote speaker is visiting places I have never been before. As such I’m delighted to be doing the opening keynote at IPZ2009, the digital marketing summit in Istanbul, on October 21. I haven’t yet had the opportunity to visit Turkey so I’m very much looking forward to it.

In the lead-up to the event the prominent Turkish online site Buzla is running a virtual interview with me. People can ask questions in Turkish and vote on the questions, with the most popular questions asked to me in a video interview. The deadline for questions is September 11, and the interview will be up on September 14. Click here to ask questions (in Turkish only) and for more information.

For those who don’t read Turkish, you might enjoy the fairly psychedelic promotional video on the site, which seems to associate me with teddy bears drinking hard liquor (though I might be mistaken :-) ).

bearturkey.jpg

SAP webinar on the US stimulus package and how to benefit from it

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On July 29 at 2pm ET SAP is running a webinar on the US economic stimulus package and ways to be able to take advantage of it. Full details here and below.

Tap Into a “Hidden” Stimulus for Your Business:

Understand Its impact. Discover another “Hidden Stimulus”

The current $787 billion Stimulus will surely help a lot of small and midsize businesses. For everyone else, however, there’s another even bigger “Stimulus” that isn’t in the news.

On July 29th, a panel of leading business experts will examine both:

• What the current Stimulus means to businesses like yours: find out exactly where the Stimulus will help businesses like yours and where it will not, and more importantly, what you need to do to best leverage the Stimulus package for your own benefits

• How to uncover the “Hidden Stimulus” in your own business: for businesses that don’t build bridges or solar panels, experts will share strategies, tools and examples to help find the other “hidden stimulus”—the one that saves you money year after year by purging inefficient business processes.

Click here to register

[DISCLOSURE:] I am being paid to participate in this webinar. That said, it promises to be extremely interesting :-)

Gerontocracy is our future

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Gerontocracy n. Rule by the elderly

When we think about the future, there are some things we can predict better than others. One of the things we have the best idea of is demographics and age distributions. There remain uncertainties such as improvements in health care and gerontology, the rise of unforeseen diseases and pandemics, and devastating war, but by and large we can be fairly confident of our demographic forecasts.

In recent keynotes I’ve done on technology in aged care and the future of the global health economy I examined the implications of future demographic profiles. The forecast profiles for 2050 for some of the world’s largest economies are shown below. Source for all of the profiles is NationMaster, an excellent repository of country information. Of all of these countries, USA is the country which will have the least imbalance to the elderly, accompanied by a dramatic shift in ethnicity of the young.

One of the many implications of these age profiles is the inevitability of gerontocracy – rule by the elderly. Given the age profiles below, it is starkly clear what segment of the population any warm-blooded vote-seeking politician will seek to woo. In other words, given a democratic future, we can expect government policies to be unmitigatedly pro-aged, with barely a look in for the young.

Fortunately I’ll be old by then.

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The Upsides of Downturns at Creative Sydney

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This evening I spoke at the Upsides of Downturns event at Creative Sydney. The Creative Sydney festival is intended to celebrate the creative wealth and diversity of the city, which is far deeper than most people appreciate and absolutely world-class. Unfortunately I wasn’t able to get to any of the other events, but I heard some great things about what has been happening through the festival.

I’ll post separately on what I spoke about – below are the unedited notes I took during the presentations and discussion. There were some great ideas put forward, with the most prominent theme of the evening how more and cheaper space in and around city centers can support creative connection and communities. There are clear lessons for urban planning and driving creative cities.

Andrew Ramadge, News.com.au

Challenge of the death of newspapers. The upside is that young journalists are experimenting and trying new things.

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