I just received my latest book shipment from Amazon.com – it’s a tasty pile and I thought I’d share the list in case people are interested. Friendfeed is a nice way to share my various activities, but doesn’t include book purchases, which I’d probably prefer to share on an ad-hoc basis anyway.
Below are the books, together with brief comments. In most cases I haven’t read them cover to cover yet, but I’ll offer my thoughts either through reputation or having had a browse.
The predominant themes of Enterprise 2.0 and influencer marketing are obvious. We are writing our own Implementing Enterprise 2.0 report, as well as running our Enterprise 2.0 Executive Forum soon, and it’s good to see what else has been written on the topic. As any regular readers of this blog will soon discover, influence will be a major theme for my companies in 2009.
By: Niall Cook
A succinct report-style overview of Enterprise 2.0 from an executive perspective, written by Niall Cook of PR firm Hill & Knowlton.
By: Aaron Newman, Jeremy Thomas
An extensive examination of Enterprise 2.0 implementation. It is written primarily for technical people, including some code examples, though is certainly accessible to non-technical people.
By: Yochai Benkler
I’ve been long overdue to get this on my bookshelf. Already a classic, it covers the political and economic implications of a networked world.